Future Freedom Member Podcast Feed
We’ve had many requests for more audio content here inside Future Freedom. And as we’ve started in that direction, we’ve also had members ask for a way to listen on their favorite podcast apps....
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How “Teamlancing” Powers Your Personal Enterprise
Back when I was an unhappy young attorney in the 1990s, I didn’t dream of being an entrepreneur. I wanted to be a writer (typical of unhappy lawyers). It was my fascination with the early commercial...
View ArticleMuch Obliged: The Power of Reciprocity
What do you think would happen if you sent out a large batch of Christmas cards early in the month of December — to complete strangers? Nothing? Maybe a few confused phone calls or letters? Nope. Most...
View ArticleYou Like Me . . . You Really, Really Like Me!
At the 1985 Academy Awards, actress Sally Field won Best Actress for Places in the Heart, after having won the same award in 1980 for Norma Rae. She never actually said the exact words I use in my...
View ArticleAuthority: Your Expert Advantage
One of my favorite episodes of South Park is when crass little Eric Cartman puts on a police officer’s uniform. He trolls around on his Big Wheel, screaming “Respect my authori-tie!” before bashing...
View ArticleConsistency: Committed Hearts and Minds
If you have kids (or have been a kid), and celebrate Christmas, you’ve likely witnessed an interesting phenomenon. Every year, there’s that one “it” toy. Starting way back in the mid-80s with the...
View ArticleSocial Proof: Herd it Through the Grapevine
No, that’s not a typo in the headline above, as we’ll soon see. But first, some disturbing news. It’s become fairly well-known that unfortunate events reported heavily in the media lead to other...
View ArticleScarcity: Fear of Missing Out
What made the 1909 Honus Wagner baseball card worth $1.1 million at auction? Why were people willing to pay to get an invitation for a free Gmail account when it was first introduced? How come Seth...
View ArticleUnity: The Ultra Powerful 7th Principle of Persuasion
Digital marketers have been guided by six powerful principles of influence that have been at the foundation of offline sales and marketing for a century or more. Reciprocity, linking, authority,...
View ArticleThe ‘Pulp Fiction’ Technique for Engaging and Persuasive Content
You’ve seen Pulp Fiction, right? It’s the classic 1994 dark comedy crime film written and directed by Quentin Tarantino. The film is highly stylized, presented out of chronological order, and filled...
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